Writing training at CDC Enterprise Club

Iglika LaxNews

concision writing training On Friday, a team of three writers from Concision provided training on writing website content at CDC Enterprise Agency‘s monthly Enterprise Club in Chester-le-Street. Good writing can mean the difference between success and failure, particularly for small businesses and start-ups – so we were glad to be invited to speak. At the beginning, Concision’s CEO, Daniel Roe, asked the audience … Read More

Three ways to lose money with your writing

Concision teamWriting

bad-writing Bad writing is everywhere. It’s in newspaper articles, business reports, websites and emails. Here’s what to avoid. 1. Confusing writing We believe that writing should use just the right words to get your message across. (That’s concision.) But confusing writing doesn’t get your message across – and that’s why you need to avoid it. We’ve all chuckled over sentences like this … Read More

Being heard in a competitive market

Iglika LaxWriting

Being heard in a competitive market What does it take to get an interview? The letter below, written in 1934, is one of our favourites. We love the rhythm – and the confident, refreshing style. And it’s clear that the writer is passionate about words. The writer landed the job, of course, and later became an Academy award-winning screenwriter. You need to stand out from the … Read More

Concision is expanding!

Concision teamNews

Concision business writers Concision is pleased to welcome two new writers: Iglika Lax and Joseph Costello. Joseph and Iglika will be contributing to existing projects and pursuing new opportunities for the company. “I am really excited to begin work at Concision,” said Iglika, “a company where creativity and collaboration are valued. My linguistic background and education have helped me appreciate effective communication through … Read More

Concision at TEDx

Daniel RoeNews, Writing

Recently, I had the chance to speak at TEDx DurhamUniversity. It won’t come as a surprise that I was speaking about the power of concision – using just the right words to get your message across. Daniel Roe notes the importance of knowing how to write and communicate with clarity – #TEDxDU #ElephantInTheRoom pic.twitter.com/xREzRCNFPg — TEDxDurhamUniversity (@TEDxDurhamUni) June 4, 2016 Writing matters … Read More

How to rewrite website content

Daniel RoeWriting

Rewriting a website is simpler than you think. The rewards are considerable. Getting rid of stodgy or confusing text can dramatically improve your branding, sales and customer satisfaction. Take a fresh look at your website from the perspective of your target audience. Are your website users potential customers, employees, someone else? Why are they coming to your website? Can they … Read More

What is concision?

Daniel RoeWriting0 Comments

Expressing yourself simply is called concision. Our own definition is ‘expressing what needs to be said in just the right words.’ Here are three reasons why we should all embrace concision: Daniel heads up Concision. He wrote his first book at the age of 13 (admittedly, it was rubbish). He read law at Balliol College, Oxford, and subsequently theology. He … Read More